Runtastic joins the adidas group – what will change?
We want to assure you that our strategic partnership with adidas will have no influence whatsoever on our apps, products & services. We, as a team, are completely autonomous and free to continue our work as Runtastic just like we did over the past years. Moreover, we guarantee that we won’t pass any data on to other parties - that’s out of the question.
What does this mean for the company, brand & team?
Runtastic – the company and brand – will continue to run as it does today. We will remain a separate entity, within the adidas Group. We will continue to expand and optimize the Runtastic ecosystem and make time to carefully investigate where meaningful integrations could best serve our community members. A top customer experience will always remain priority number one.
As for our team, we’ll continue to operate from our headquarters in Linz, Austria and anticipate positive new synergies and mutual knowledge exchange in the future – which will lead to even bigger and better innovations and optimizations down the road!